Google Analytics is an incredibly powerful tool for your website and perhaps comes off as a bit intimidating in the beginning.
Following up the Sept. 13 Communicators Forum, here are the questions and answers from our Google Analytics presentation. Also, towards the bottom is a list of Google Analytics resources. These questions and answers only scratch the surface, so don’t be afraid to dig deeper on your own. You’ll learn the most by exploring, and don’t worry — you can’t break it! Continue reading